By Yorgo Nestoridis

Creative Advertising with YORGOO Ads

Ads are a great playground for creative minds. While newspaper ads are static once printed, online we can build in variables which allow better targeting for example. Online ads can be more than just an image or a text; the script allows for additional creativity.

Do You Like My Ad

Our earlier post “Do You Like My Ad” and our online call from last night explained, how to personalize the daymix widget.

YORGOO Ads Plugin for Creative Advertising

The simple YORGOO Ads Plugin for WordPress allows for tweaking of ads, such as the DayMix widget:

Examples:

- If you use in your YORGOO Ad just the iFrame from the widget, you get rid of the frame and display only the Google search results.

- You can tweak all links on the frame or delete them; there are 4 of them, top and bottom right and left. Point them to some of your sites or posts, relevant to the targeted keyword.

- For developers: you can now create your own contextual widget!

Semiomantics Contextual “Do you Like my Ads” Plugin

At Semiomantics we have taken the above YORGOO Ads Plugin and the DayMix widget script to create an automated contextual ads plugin.

The Idea is simple: there are two kinds of links in the DayMix widget: the ones in the frame, which Google can read, and then there is the iFrame, with the search results, which can be tagged with a dofollow or nofollow tag depending on your strategy.

The secret is in replacing the keywords contained in the widget with a variable and to match this variable with the Meta keyword variable Semiomantics scripts use to project a contextual set of Meta Keywords into the page headers. Now, each post will show contextual search results automatically (wow), based on the keywords targeted with the post or page.

In as much as the frame is concerned, the 4 links outside the frame content, they can be dealt with in the same way, with the difference that they could represent dofollow links to static or dynamic targets representing your primary, secondary and third level keywords.

The plugin (dofollow links) can be combined with other tools such as the Affiliate Ninja to make sure links and keywords point to the desired target sites.

The Plugin is reserved for Custom Built Sites.

Read also:

• New YORGOO Plugin for YORGOO Press
• Online Advertising 2
• Ycademy Seminar: How to Build an Online Business
• How to Create an Ad for Sneakers
• Online Tax Filing by Larrie Perkins

Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics.

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By Yorgo Nestoridis

Advertising Online with YORGOO Booster

On YORGOO Booster you can use the YORGOO Ads Plugin for 3 types of ads, the top, bottom and custom ads.

The Custom ad is an add you insert when editing a post using the corresponding tag.

Here is a sample of such an ad:

[yorgooads]

YORGOO Custom Ads support most any format as you can see and they come in handy when you want to associate your preferred product to a specific post.

Try them out and play with content: make it interesting for the visitor, knowing it’s a distraction, but a rewarding distraction for you as the publisher.

Do you like my Ad?

Do you like my search insert?

Join tonight’s web master training at 8 pm GMT at yorGOtalk and tweak your own insert. By the way, the idea is: you can target any keyword instead of doing a belly button ego centric one as I show here:-).

Read also:

• Google Top 10 with YORGOO Booster
• Website Design
• Online Advertising 4
• Online Advertising 3
• Online Advertising 2

Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics.

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By Yorgo Nestoridis

YORGOO Press Upgrade to WordPress 2.8.1

This night WordPress 2.8.1 has been released. We have immediately tested the final version on our scripts; here are our recommendations:

What’s New on WordPress 2.8.1

According to WordPress here are the changes:

* Certain themes were calling get_categories() in such a way that it would fail in 2.8. 2.8.1 works around this so these themes won’t have to change.
* Dashboard memory usage is reduced.  Some people were running out of memory when loading the dashboard, resulting in an incomplete page.
* The automatic upgrade no longer accidentally deletes files when cleaning up from a failed upgrade.
* A problem where the rich text editor wasn’t being loaded due to compression issues has been worked around.
* Extra security has been put in place to better protect you from plugins that do not do explicit permission checks.
* Translation of role names fixed.
* wp_page_menu() defaults to sorting by the user specified menu order rather than the page title.
* Upload error messages are now correctly reported.
* Autosave error experienced by some IE users is fixed.
* Styling glitch in the plugin editor fixed.
* SSH2 filesystem requirements updated.
* Switched back to curl as the default transport.
* Updated the translation library to avoid a problem with mbstring.func_overload.
* Stricter inline style sanitization.
* Stricter menu security.
* Disabled code highlighting due to browser incompatibilities.
* RTL layout fixes.

WordPress 2.8.1 for YORGOO Press

Upgrade your YORGOO Press to WP 2.8.

If you are using a site from YORGOO Press Network: Upgrade to WP 2.8.1 – we will thereafter add the Semiomantics files.

YORGOO Press Customers: we will do the necessary upgrades for you.

The fact that WP switched back to curl as the default transport system will please all Blaster users!

WordPress 2.8.1 for YORGOO Booster

We have been waiting for this upgrade to finally release YORGOO Booster. A new YORGOO Booster version will be made available in the Customer Area within the next few days. If you are impatient, you can just upgrade your WordPress, it will work anyway, however some of the SEO benefits will be lost. A patch will be made available as well in the Customer Area.

WordPress 2.8.1 for YORGOO NewsCast

A new version will be made available later today and sent to the concerned owners with an instruction.

WordPress 2.8.1 for YORGOO Blaster

YORGOO Blaster works fine on WordPress 2.8.1; you can just upgrade the WordPress back-bone.

We will load a new Blaster Version including the upgrade within the next few days and make it available in the Customer Area.

WordPress 2.8.1 for Semiomantics XO, XY, EC, Y and Art

Keep the site as is if you have an original free Semiomantics Script from one of our Seminars.

By upgrading to WordPress 2.8.1 you will lose many of the SEO benefits of Semiomantics, however the site will still work fine and do better than a ‘normal’ site.

Customers: please contact us and we will upgrade your semiomantics scripts for free.

WordPress 2.8.1 for Semiomantics Author

Free versions: upgrade to WordPress 2.8.1

Customers: We will do all upgrades for you within the next few days; stay put.

WordPress 2.8.1.for Semiomantics Aggregator

Customers: We will do the upgrades for you within the next few days.

The Magic Search Traffic Formula

Original Versions from 2007: the last update was for WordPress 2.5.1, don’t upgrade to WordPress 2.8.1

Customers: We will upgrade your sites within the next few days.

Other Semiomantics Versions

Ask support for a patch, specifying the script version.

Read also:

• News Cast by YORGOO
• Google Top 10 Make Money Strategies
• Wordpress 2.8 Baker
• Ycademy Seminar: How to Build an Online Business
• Make Money with YORGOO Press Seminar

Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics.

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