Global Sports Creativity
Custom Made Sneakers
Google Top 10 with YORGOO Booster
By Yorgo Nestoridis
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Google Top 10 with YORGOO Booster
Google Top 10 positions are essential for visibility, traffic and finally sales. YORGOO Booster is designed to bring your content to the top of Google.
Google Top 10 Ads Delivery System
In a world where people read less and where visual media communicate best, it becomes our ambition to deliver to Google Top 10 visual media for best results. Google Web search is however focused on “Content”. Indexing and Listing depend largely on the quality of the written content and the way it is published.
Google Top 10 with Content
What is content anyway? Google offers different search engines for different content. The web search is focusing on written content while the image search indexes and lists pictures and so on.
Images are part of our content and by associating to images descriptive text, even in HTML format, as well as tags, titles and captions, we associate elements to images which can be read by Google’s web search engine. Images Talk.
A YORGOO Booster which Talks
Bianca Gubalke has set up a YORGOO Booster which talks. The Images are impressive, of high communicative and technical quality.
Nikon Coolpix P90 by Bianca Gubalke
The pop up overlay features her brilliant Nikon Coolpix P90 Ad (Nikon should buy this one).
Nikon Coolpix P90 Ad by Bianca Gubalke
YORGOO Booster Delivers to Top 10
While the YORGOO Booster framework is tuned to reach those Google Top 10 positions, the visitor will be attracted by a visual element designed to creates immediate empathy. No need to read, no need to scroll, it’s all there, right in front of the prospect and here is your best chance for the click which sells.
Quickly promote your YORGOO Booster
The fastest way to spread the word around is by using a good ping list which will inform multiple services about your publishing activity. While ping lists are often kept secret (and there are some reasons to it), let me just give you here a standard list of recommended services.
Ping lists are inserted under Settings – Writing, where by default you find just one pingomatic link.
http://ping.amagle.com/
http://ping.bitacoras.com
http://ping.blo.gs/
http://ping.bloggers.jp/rpc/
http://ping.blogmura.jp/rpc/
http://ping.cocolog-nifty.com/xmlrpc
http://ping.exblog.jp/xmlrpc
http://ping.feedburner.com
http://ping.myblog.jp
http://ping.rootblog.com/rpc.php
http://ping.syndic8.com/xmlrpc.php
http://ping.weblogs.se/
http://pingoat.com/goat/RPC2
http://www.popdex.com/addsite.php
http://rcs.datashed.net/RPC2/
http://rpc.blogbuzzmachine.com/RPC2
http://rpc.blogrolling.com/pinger/
http://rpc.icerocket.com:10080/
http://rpc.pingomatic.com/
http://rpc.weblogs.com/RPC2
http://www.snipsnap.org/RPC2
http://trackback.bakeinu.jp/bakeping.php
http://topicexchange.com/RPC2
http://www.weblogues.com/RPC/
http://xmlrpc.blogg.de/
http://1470.net/api/ping
http://xping.pubsub.com/ping/
YORGOO Booster Image – Ads Base
YORGOO Booster Ad Base Image
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Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics.
How to Create an Ad for Sneakers
By Yorgo Nestoridis
How to create an Ad for Sneakers and Kicks
Creating an Ad has to do with a product to advertise, a market to reach and to communicate with, an idea and some pictures. This post will deal with the treatment of images for advertising and we use as an example Ads created for Custom Made Sneakers by Global Sports.
Custom Made Sneakers
Custom Made Sneakers need custom made ads. The sneaker in question is a Nike Air Max 97 which has been artistically decorated with Swarovski Crystals to become a unique product in a Limited Edition.
While Nike supplies advertising materials and pictures of the Air Max, Custom Made Limited Editions require their own original images. The Quality of the image is or paramount importance.
The Project and the Picture
Global Sports sent us some images from which we selected one to serve as a base for the project. The problem is: the lousier the picture, the more work for the designer. If you count designer hours at only $100, then it becomes obvious that paying a professional photographer to take good shots is worth while.
What kind of Pictures are ideal?
Most Photographers use some sort of photo editing software such as PhotoShop, Illustrator and similar.
Ideally we therefore get a picture of the product on a transparent background to be able to use it in multiple ways and for multiple purposes. Photographers should deliver the largest possible file size and the highest dpi or ppi rate.
What we started out with
Unfortunately we started out from a non professional image, taken with a normal digital camera. The background of the picture was not in sharp contrast with the Sneaker and the image was not top notch sharp and crisp.
Air Max 97 Bling
Prepare the image
After some basic improvement of the image, Bianca and I started each on his side to get rid of the background. It took just over an hour to clean up the picture to end up with a sneaker on a transparent background. Every designer knows, that there is always some more that could be done - but that’s a matter of time. We finally ended up with a clean picture we could start to work with.
Composing the Ad
Once you have a clean picture with a transparent background, things get easier and you can compose the Ad, by adding a background and other graphic elements, text, effects and so on.
The Sneaker on the Ad
Select a background and glue the sneaker to it:
Air Max 97 Custom Made
Custom Made Air Max 97 Bling
Air Max Custom Made
Playing with the background
Nike Air Max 97 Custom Made
Air Max Custom Made Swarovski Kicks
Playing with Details
Nike Custom Made
Conclusion
A good image at the base will save many designer hours. The above result is the fruit of over 2 hours of work and that’s just the beginning. From here the image needs to be beefed up to communicate and create immediate empathy with prospect targets.
Where to learn the basics?
Ycademy calls and YORGOO Webmaster trainings will show you how to tweak images with simple but efficient means.
Read also:
Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics.
Online Tax Filing by Larrie Perkins
By Yorgo Nestoridis
This page is wiki editable click here to edit this page.
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Online Tax Filing by Larrie Perkins
Larrie Perkins website Online Tax Filing has moved to the brand new Semiomantics NewsCast Script based on the backbone of WordPress 2.8.1.
Larrie Perkins Online Tax Filing
The Semiomantics Full Pack of NewsCast provides the best and most advanced publishing features Semiomantics has developed or compiled and integrated. Semiomantics NewsCast is the latest YORGOO Press script developed by Semiomantics.
NewsCast for Online Tax Filing
The new site has an attractive news paper lay out with hooks for online advertising and automated image resizing for the needs of the front page. With a mouse click the layout can be reduced or expanded. The theme is fully widgetized whereas widgets can be added to or replace the different fields in the layout. A set of default images can be loaded to display if and when no specific image is loaded with a post.
Online Tax Filing Site Structure
The new Site script allows for more flexibility in as much as the site structure is concerned. This flexibility will show on the front page when all new features are exploited.
Categories and widgets are enabled for advanced Social Network Marketing; information streams to and from social networks, such as Twitter and Facebook, YouTube and Flickr can be easily managed.
How to drive the new Online Tax Filing Ferrari?
To get most out of the script, it is essential to focus on configuring the site and editing posts according to the recommendations by Semiomantics. Each single post is entered into the framework in a way designed to cause rapid indexation and listing by Google. The Google Top 10 performance of Semiomantics sites is unequaled.
We are looking forward to high performance with the new script.
Read also:
Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics.
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